British Veterinary Association Launches #BreedtoBreathe Awareness Campaign

With the growing popularity of brachycephalic (short-nosed) dog breeds like French Bulldogs and Pugs, veterinarians are increasingly concerned about the health and well-being of these dogs.

Many short-muzzled dogs suffer from a condition called BOAS (brachycephalic obstructive airway syndrome).  Symptoms include respiratory noise, narrowed nostrils, gastrointestinal problems, sleep apnea, heat intolerance, cyanosis (low oxygen), and collapse.

The British Veterinary Association has recently announced its new #BreedtoBreathe campaign, which seeks to raise awareness about the health problems of brachycephalic breeds.

You can read the BVA’s official policy statement on brachycephalic dogs HERE.  In it, they outline their concern about breeding practices (and advertising campaigns) that promote brachycephalic dogs, and provide guidance for vets on how to raise awareness about the health problems of short-muzzled dogs with clients.

The #BreedtoBreathe campaign provides a 10-point plan for veterinarians that emphasizes the need for vets to educate pet owners about the health and quality of life problems faced by many brachycephalic dog breeds.

Interested in learning more about the health issues of brachycephalic dogs and the #BreedtoBreathe campaign?  Watch this short video:

 

6 thoughts on “British Veterinary Association Launches #BreedtoBreathe Awareness Campaign

  1. I think those dogs are absolutely adorable but it breaks my heart seeing them and their little noses, knowing they’re struggling. I really hope this campaign is a success.

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